Airtel Kenya, a prominent player in the telecommunications sector of the country, is embarking on a significant journey with an investment exceeding $150 million (KSh21.5 billion) over the next three years. This strategic move aims to expand network coverage, ensuring uninterrupted connectivity for its users.
Airtel Kenya's forward-looking CEO, Ashish Malhotra, envisions a comprehensive strategy that extends beyond infrastructure improvement. Recognizing the value of proximity and a strong brand presence, the company contemplates establishing at least one service shop in every ward. This innovative approach aims to enhance brand visibility and foster stronger connections with local communities. Surprisingly, only 250 wards lack Airtel's network coverage, a gap set to be bridged within the next three months.
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Airtel Kenya's forward-looking CEO, Ashish Malhotra, envisions a comprehensive strategy that extends beyond infrastructure improvement. Recognizing the value of proximity and a strong brand presence, the company contemplates establishing at least one service shop in every ward. This innovative approach aims to enhance brand visibility and foster stronger connections with local communities. Surprisingly, only 250 wards lack Airtel's network coverage, a gap set to be bridged within the next three months.
Continue Reading:
Airtel Kenya's $150M Investment to Expand Network Coverage
Airtel Kenya, a prominent player in the telecommunications sector of the country, is embarking on a significant journey with an investment exceeding $150 million (KSh21.5 billion) over the next three ...
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