Microsoft's Acquisition of Activision Approved by the EU: Impact on Gaming Industry and Licensing Agreements

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Jul 8, 2023
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Microsoft's proposal to offer free 10-year licensing agreements to European consumers, along with cloud game streaming services for Activision's PC and console games, played a crucial role in obtaining approval from the European Union.

Microsoft has received the green light from the European Union (EU) for its acquisition of Activision, a deal worth $69 billion.
The EU's approval follows the earlier rejection of the takeover in the UK. However, Microsoft managed to address the concerns of EU regulators by committing to providing free 10-year licensing agreements to gamers and cloud streaming competitors.

This move by Microsoft has been hailed as promoting competition and is anticipated to have a substantial impact on the cloud game streaming industry. The decision by the European Commission aligns with a previous report by Reuters in March.

Read on:https://www.investingport.com/micro...-on-gaming-industry-and-licensing-agreements/