OLD MUTUAL REBRANDS TO emPLE
1. Rebranding Announcement:
- Old Mutual Nigeria Life Assurance Company Limited and Old Mutual General Insurance Company Nigeria Limited have officially rebranded to emPLE Life Assurance Limited and emPLE General Insurance Limited.
- This change follows regulatory approvals from the National Insurance Commission (NAICOM).
2. Acquisition Details:
- Earlier in April, Old Mutual Nigeria sold its life and general insurance businesses to emPLE Group.
- The emPLE Group acquired 100% of Old Mutual’s equity in these businesses, leading to the rebranding.
3. New Brand Vision:
- emPLE's Mission: The rebranding reflects emPLE’s integration into its broader vision, focusing on delivering innovative insurance solutions across Africa.
- Statement by Leadership:
- Olalekan Oyinlade, Managing Director of emPLE General Insurance Limited, emphasized that the rebranding signifies a new phase and aligns with emPLE’s mission to empower individuals and families.
- Rantimi Ogunleye, Acting Managing Director of emPLE Life Assurance Limited, highlighted the acquisition’s role in expanding market presence and enhancing value for customers.
4. Background on Old Mutual:
- Old Mutual was a significant player in Nigeria’s insurance sector, providing life assurance, general insurance, savings, and investment solutions to over 1.5 million customers.
5. Strategic Goals:
- The rebranding to emPLE aims to boost service offerings and customer engagement, positioning emPLE as a leading insurer in Africa.
1. Rebranding Announcement:
- Old Mutual Nigeria Life Assurance Company Limited and Old Mutual General Insurance Company Nigeria Limited have officially rebranded to emPLE Life Assurance Limited and emPLE General Insurance Limited.
- This change follows regulatory approvals from the National Insurance Commission (NAICOM).
2. Acquisition Details:
- Earlier in April, Old Mutual Nigeria sold its life and general insurance businesses to emPLE Group.
- The emPLE Group acquired 100% of Old Mutual’s equity in these businesses, leading to the rebranding.
3. New Brand Vision:
- emPLE's Mission: The rebranding reflects emPLE’s integration into its broader vision, focusing on delivering innovative insurance solutions across Africa.
- Statement by Leadership:
- Olalekan Oyinlade, Managing Director of emPLE General Insurance Limited, emphasized that the rebranding signifies a new phase and aligns with emPLE’s mission to empower individuals and families.
- Rantimi Ogunleye, Acting Managing Director of emPLE Life Assurance Limited, highlighted the acquisition’s role in expanding market presence and enhancing value for customers.
4. Background on Old Mutual:
- Old Mutual was a significant player in Nigeria’s insurance sector, providing life assurance, general insurance, savings, and investment solutions to over 1.5 million customers.
5. Strategic Goals:
- The rebranding to emPLE aims to boost service offerings and customer engagement, positioning emPLE as a leading insurer in Africa.