Instagram Threads, which is Mark Zuckerberg's newly found social app gained widespread acceptance making it surpassing 100 million users within days it was launched. The massive number of users gained on Threads was considered by the harsh policies passed by Twitter CEO, Elon Musk, to its users.
According to recent statistics, Threads has gotten one-fifth of Twitter's global weekly active user population and 86 times the weekly active user base of the largest Twitter rival in the United States, Truth Social, which had a weekly active user base of 1 million as of last week.
The new data, given by app analytics firm data.ai, comes from research on Threads early traction, which showed a decline in early usage. Sensor Tower reported last week that Threads daily active users fell by 20% on Tuesday and Wednesday.
- According to CNBC, time spent was reduced by 50%, from 20 minutes to 10 minutes.
Data.ai reported that “Threads momentum is far from over.” With the current estimates, the app has over 150 million downloads which shows that Threads is 5.5 times quicker than Niantic's Pokémon GO, which has held the record for the greatest app launch title since its July 2016 introduction.
Read more: https://www.investingport.com/threads-daily-active-users-drop-by-20/